The Indian independent music industry is enjoying unprecedented visibility, with indie artists finding space alongside Bollywood playback singers. Platforms like YouTube, Spotify, and Instagram Reels have helped musicians reach audiences without traditional industry backing.
Artists blending Indian classical elements with electronic, hip-hop, and folk music are gaining massive followings, particularly among Gen Z listeners. Live concerts and college festivals are also witnessing increased demand for indie performers.
Music labels have started signing independent artists, recognising the commercial potential of original, non-film music. This shift marks a significant change in India’s music ecosystem, offering greater creative freedom to emerging talent.